ParkerSellers.com
My blog.







Archived entries:
China 2006.

Jeep names

OK, let's talk about the Jeep Rubicon? Here it is next to a Wrangler.



Of course, 'Rubicon' is from the phrase to 'cross the Rubicon'. That's when the worlds greatest democratic civilization was taken over by the elected leader who then made himself dictator. According to Wikipedia, the phrase is similar to "passing the point of no return". If you don't remember your high school History lessons, thats when Julius Ceasar "marched on Rome". It was illegal for his army to be on the civilian side of the river, the Rubicon. He took over his own country by force and turned the republic into a dictatorship. It marks the fall of the greatest civilization the world had ever seen.

Fast forward to 2003. America, arguably the greatest country in the world, had just started one of the most insane wars in modern history. Things were really starting to look bad. It had many people wondering if it marks the end of an era, with many people actually predicting a fall similar to that of Ancient Rome. Such as the book Are We Rome?: The Fall of an Empire and the Fate of America. So, I'm driving along, depressed about American cars, which are usually gas guzzlers. And the car companies are tied into the oil and war profiteering rackets our government so carefully supports. Then I see the Jeep Rubicon!

Am I the only one who laughed out loud? Its really great that an American car company would give this name to a car at such a critical time. It would seem like somebody at Jeep was making a political protest.

Perhaps some anti-war employee slipped it past the higher ups, because now they have the "Patriot". Which, seems more like a pro-war car name.

The 'Rubicon' was of course, following the 'Liberty'. Its hard to tell if that one's loaded, although it came soon after 9/11. So perhaps its a "United We Stand" type thing.

I look forward to their next car. Anyone have ideas for what they should name it?

Powered by Blogger